In preparation to introduce the product in a large chain of grocery stores, the client required a revamp to their existing website on the Shopify platform, as well as graphic, layout, and typography adjustments for the bottle label and shipping box. Ontarieau's brand is built on simplicity, purity and environmental responsibility so the design for the site imparts these values through fresh washes of colour, simple iconography, and bold nature photography. The tone of the written copy is conversational and also rhythmic - Ontarieau is your Canadian neighbour with a bit of fizz.